Internet
July 15, 2015
Image from Trussardi's #ElegantlyCool campaign
By Sarah Jones
Italian apparel and accessories house Trussardi is reaching out to aspirational consumers with a social contest surrounding its stylish Coca-Cola Light cans.
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","iv":"6e9c501d66158a9cb73646b7f478d2c4","s":"5ff4642d1a62dd5e"}
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