Internet
July 15, 2015
Image from Trussardi's #ElegantlyCool campaign
By Sarah Jones
Italian apparel and accessories house Trussardi is reaching out to aspirational consumers with a social contest surrounding its stylish Coca-Cola Light cans.
{"ct":"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","iv":"ee4d5f9417753446e6f7661f5d40093a","s":"93e0db54a0278b8f"}
Share your thoughts. Click here