Columns
January 4, 2016
Marco Vergani is vice president and general manager of Europe and the Middle East at Digital River
{"ct":"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","iv":"fceb875222d67aa27fb76e83384904e7","s":"48b6359821c47e33"}
Share your thoughts. Click here