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Tag Heuer to host first live Facebook Webcast for top-secret Apollo Project

March 17, 2011

Tag Heuer debuts products via first livestreaming Web cast

 

By Rachel Lamb

Swiss watchmaker Tag Heuer is debuting the Apollo Project, what CEO Jean-Christophe Babin is calling its “most radical, out-of-the-box, totally mind-blowing innovation to date, ” via a live press conference from BaselWorld on March 23.

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  1. Kering to acquire jewelry manufacturer Raselli Franco Group
  2. Exclusive Resorts purchases Inspirato for $59M
  3. Louis Vuitton introduces Visionary Journeys Seoul
  4. Harrods announces key leadership appointment
  5. Ennismore picks Bangkok site for first-in-region SLS Residences
  6. Lamborghini heads to French Alps for women-led driving series
  7. Savannah College of Art and Design debuts SCAD LUXE research center
  8. Diptyque plays with the surreal in holiday tale
  9. Off the Cuff: A Q&A with Boucheron's Hélène Poulit-Duquesne
  10. Armani, Chanel kick off inaugural Architectural Digest tablet edition
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