The ad:tech conference brand stood for innovation and excitement in the late 1990s and early 2000s as it heralded and introduced new advertising, marketing and media technology and its bold-faced backers to brands, agencies and publishers. Along the way, its position was encroached on by smaller, nimbler tech conferences that chipped away at the edges to create niche digital shows.
{"ct":"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","iv":"78a6911036bc09c71a076c8d5323a50d","s":"c94477ab6ad9b438"}