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Retail

AI and analytics at the forefront of emerging marketing technologies: report

April 11, 2017

IBM Watson's marketing cloud

 

By Danny Parisi

Artificial intelligence, the Internet of things and identity resolution technologies are three of the best ways to future-proof consumer marketing tactics in the immediate future, according to a new report from Forrester.

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  1. Off the Cuff: A Q&A with McLaren's Nicolas Brown
  2. In conversation with Hong Kong property and hotel mogul Adrian Cheng
  3. For high-end fashion brands, wellness is the ultimate luxury
  4. Kering to acquire jewelry manufacturer Raselli Franco Group
  5. Fendi pays homage to artist with playful puppet fall campaign
  6. Dior dives into French Riviera with escapist fragrance
  7. Dolce & Gabbana debuts Devotion fragrance film
  8. Gucci studies connection in spring/summer 2025 campaign
  9. Veuve Clicquot debuts après-ski activations
  10. Dior, Rizzoli to release book on Lady Art project
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