Marketing
June 28, 2017
Ralph Lauren is one of many brands with a presence at Wimbledon. Image credit: Ralph Lauren
By Danny Parisi
This year’s Wimbledon tennis tournament features a venerable host of luxury brands looking to tap into the event’s luxurious atmosphere and audience of wealthy sports lovers.
{"ct":"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","iv":"5eff06bbddbcf423d29b0061280fbb4d","s":"a96795e87142ab76"}
Share your thoughts. Click here