Marketing
June 28, 2017
Ralph Lauren is one of many brands with a presence at Wimbledon. Image credit: Ralph Lauren
By Danny Parisi
This year’s Wimbledon tennis tournament features a venerable host of luxury brands looking to tap into the event’s luxurious atmosphere and audience of wealthy sports lovers.
{"ct":"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","iv":"bcaed6c8c92c5532f96df7fc1e765ec4","s":"224ee07b055f541c"}
Share your thoughts. Click here