Marketing
December 4, 2017
Tiffany & Co. has gained millennial love. Image credit: Tiffany
By Sarah Jones
Across most product categories, affluent millennials are largely divided on their favorite luxury brands.
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","iv":"ca40ce4acdf1ab6d6d45407e26e54722","s":"2bfaabc52901ab59"}
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