Apparel and accessories
March 8, 2018
#MaxMaraGram takes a new look at an archival font. Image credit: Max Mara
By Sarah Jones
Italian fashion label Max Mara is proving that what is old can be new again by putting a modern twist on an archival design.
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","iv":"7e6bff6302eb887fb7b4d6eda64b5ec4","s":"9c0800fdf06181af"}
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