Apparel and accessories
March 8, 2018
#MaxMaraGram takes a new look at an archival font. Image credit: Max Mara
By Sarah Jones
Italian fashion label Max Mara is proving that what is old can be new again by putting a modern twist on an archival design.
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","iv":"57d66a6d48b23e0d2b8d8f404f5f80c6","s":"3931381c698c0af5"}
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