Retail
May 1, 2018
Ssense's flagship is designed for flexibility. Image courtesy of Ssense
By Sarah Jones
Ecommerce platform Ssense is translating its digital shopping experience into a bricks-and-mortar flagship, becoming the latest luxury pure-play e-tailer to embrace a physical environment.
{"ct":"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","iv":"a04239bbe9ecc2344348366acb9160a9","s":"748e42ac376370f1"}
Share your thoughts. Click here