Automotive
May 4, 2018
Lexus' "Cloud with a chance of truth" spot. Image credit: Lexus
By Brielle Jaekel
Toyota Corp.’s Lexus is leveraging clever wordplay and visualizations to “clear the air” regarding stigma surrounding its fleet of hybrids.
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","iv":"f503ef998a7e43138a4f61ae5f9d57ab","s":"0e2ff109bb3d3223"}
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