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Barneys chooses digital to flaunt Olsen twins’ Row exclusive handbag line

July 12, 2011

The Olsen twins and their new handbag collection

 

By Rachel Lamb

Department store chain Barneys New York is using social media to show off its exclusive partnership with Mary Kate and Ashley Olsen’s The Row, which will launch an exclusive line of handbags at the retailer in August.

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  1. Chopard, Boss, Lancôme front AR experience from Snapchat
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  6. Sephora highlights the integral presence of Black beauty
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