Marketing
June 26, 2018
YSL sees greater love on social media. Image credit: YSL
By Brielle Jaekel
Toyota Corp.’s Lexus has wielded social media this past year to elicit favorable impressions from users, rising 31 spots in NetBase’s Top 100 Global Brand Love List.
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