Marketing
October 24, 2018
Hermès manufactures about 80 percent of its products. Image credit: Hermès
By Sarah Ramirez
Luxury brands need to become more vocal and transparent about their sustainability efforts to meet consumer expectations, particularly as younger generations become greater forces in the business.
{"ct":"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","iv":"41cae906bedd8bcac7bbea4ac7fa3df9","s":"b0020084c87b9d36"}
Share your thoughts. Click here