Columns
August 5, 2011
By Judy Jansen
With the advent of handheld mobile shopping, retailers must investigate an entirely unique approach to on-the-go merchandising.
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","iv":"03f5976c84b88e6d14f581704a0a78f4","s":"bc3f24984df29fb0"}
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