Retail
March 19, 2019
Balmain is one of the luxury brands partnering with Facebook on virtual reality. Image credit: Balmain
By Sarah Ramirez
With almost a third of consumers preferring to see and interact with products in-person rather than shop online, brands have opportunities to reinvent retail experiences.
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","iv":"e4375d02436b5ff65fbeb14f49d5d9d9","s":"f238aab92e6fa82c"}
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