Retail
March 19, 2019
Balmain is one of the luxury brands partnering with Facebook on virtual reality. Image credit: Balmain
By Sarah Ramirez
With almost a third of consumers preferring to see and interact with products in-person rather than shop online, brands have opportunities to reinvent retail experiences.
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","iv":"6505fb0ff28c5a3238bc31b887e13495","s":"8ab94928690d507d"}
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