Travel and hospitality
March 28, 2019
The Oberoi, New Delhi. Image courtesy of Oberoi
By Sarah Jones
Hospitality group Oberoi Hotels & Resorts is putting the emphasis on its employees in an updated brand identity based on consumer insights.
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","iv":"2477a558228ce421dbce00726ede363b","s":"b9c6430ff7362b46"}
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