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Commerce

Growing a retailer’s Web, mobile team to increase transactions: Forrester

September 15, 2011

Barneys ecommerce site

 

By Rachel Lamb

Retailers that take an active role in increasing headcount in specific areas such as marketing, analytics and mobile are likely to see a growth in transactions and sales, according to findings from a report by Forrester Research for Shop.org.

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  1. Luxury Unfiltered: Why the best luxury experiences look exactly like the worst ones (on paper)
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  5. Chef Yotam Ottolenghi to debut first Netherlands restaurant at Mandarin Oriental Amsterdam
  6. US luxury car market expected to double in next decade: BCG
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