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Commerce

Growing a retailer’s Web, mobile team to increase transactions: Forrester

September 15, 2011

Barneys ecommerce site

 

By Rachel Lamb

Retailers that take an active role in increasing headcount in specific areas such as marketing, analytics and mobile are likely to see a growth in transactions and sales, according to findings from a report by Forrester Research for Shop.org.

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  1. Ralph Lauren, Team USA reveal 2026 Winter Olympic uniforms
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