Retail
May 13, 2020
China has become a test tube for digital transitions of physical events as the COVID-19 lockdowns and bans on large gatherings force marketers such as Sephora to become more creative in their audience engagement. Image courtesy of Sephora, LVMH
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XVjtKYwEr4XKWW3SL3GgsXOxAltorVqD0AxaaBt1vA4dsFYUnwBQLndcnlaxVpGq2JH2am\/3jPJpG3i\/\/JfqmKUJCKE\/hWaW6MEYcNyX3Pp275fPUHrVndanh4gADD+nV4ql6bCC+f41XGNnF12ZhU2feg2MxDLRZCLSIQCfOXZCfI3N+JV2KShmXgeQhOMA\/f7dTeLtFGjIPH3o6stXLHFZfPQeL8sPABCOlucYOLx4fS2Wjm7Sl1rIVZjII30S\/dIbeSDNVSb8mOO2NzkcMo4ZFC+1CEozenwvRa3BRk\/9Z1LSIKGLcTiIElo19Ndsh+MN9k6bJ9Y\/f2RUn1X\/zqnUHTw77oefhfdxqjxwYxt1722I658NF4vYvg56ccoFFvApad3ARb8o453rbIGdItQLHjWRG809QKZsVK0CdMaCNEpVuTmXSXlc5nygLg8cZRXcf8VQMEne3hnFgdhYanhmS+4TGxE4+YagtLCmgfsolYOmW+KfdKDksmrBiZg1khqpH3hxUPXwGLa2l+ETayUE8rXyyo2N1MXJBYp5XtPVLZRmT49jaFyu2\/h6AkJ+Tyr\/K\/DT8ycaEh6+3rmf+5eZ4ENwEtaeoT63Cb45+nGqQoZznPYrENqSMj4Hg84mkvCDtNomJpQMEx4CZj8r2GocSePEcqmkTPox\/8RIbenByczB4p5qAEEMVOnOQl7L98+PIFJvHevhitXD5JN8yeXrWdtRkxaObMa6bv2lmhydYqaxa3s1h6AwU1udY3ttPsO1MqLH2yMtk0g4c6+SB0M1gzy8EQeQEV1p\/7GTeLZfl+T7pq9XnyjrQ4YIxIRAS00WT8ZHsPxZAa6msqfMcSXM9mzfZHqQyroNdV5PlOUAPRY3Gft7IyamXDx3Nm283tUl1kX2Z4HjGyqw82VbccxA+wQlf\/H7dB1Z9fDg9tOoZyafQ0TZtPMhysRDxqhCMoEdGLxPYXS7aNcojT2TvejbwghR\/UEhGDM5RaXHQnBEBVKEcV02O5pKGBnMx5yB5gL\/vWGu\/1snloBgdq8IiDr5+CGcGbMbzlBQWE4GwUELVU82B+yimo0692B+HFYfpSqxIAIDY05bmpQGWpahnN4tQsMMKrOv7x92pBGWWvnou4nmqhuB39JEnq3wNrGrFkbdTH7N9pL2xnpd8YMepvgimH22jl+dC0TA8ZSe6BJgFEfPS0xpNuBxrVXxjgiz1yRG1UCw\/AWNp+kwFS9ffd4z0tXmos92fsDxQm16TSun1GpyVibcCRflu+VAseeHGX2BdFV+rStA0CHuFuzxsOpzMOap2NMH13YpeMTRjlL67L52lpc9kfHNLiuFoTmjljAb8iUy\/8FUK0XLkPiRcvNXtaAmxBMvn2MLcoqzIiHhAuM4ZhBG8NJzLxDphK+W\/yfrtM9H230+3qYV6dn0zRODdXsFHVYPtWZzwP3uNuwUEt3s4d62O5fkfsjVNwzn\/yX11Zl8SmRE5rBdlWlaqOuNuELW\/zpQY+GcINfwPV\/XrIZTpBVX\/p\/agf7Y+FWv5jIAqUAlKI2WbFlfYWK1IMAeKl9ixd6bUTxCJtrMCLKpktndf\/9qROx+N1seMkt6Ed\/W3MiQkb+mdIKYadiY14K2XnhdgKQ3hzFqy7l8obVi+DsGLfZBZt\/6LtYdMhjVCvwQIhF4QEDeLHxbCKu9fVeX\/+RFhyBNWxp5AUE33pX62IUAPyMk1iU8nqrZqgBuaabtvRCtFqWGlsG7SGB2gWJSx4SglwMvu5werS19usTw1x0DE7a99LPdTOSx00Zj6zqPohJLQEG+kHPQUUWdfTRLTkgMraUc88W3RzEnluWMAhja5bLGAI\/2eTB1cOJ7J4wrx2K","iv":"748d4b2176bcd81eb4db621ef40a6ccc","s":"fd0bb631e7f4c27a"}
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