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Retail

Bar China, most levers of luxury demand on mute

May 13, 2020

China has become a test tube for digital transitions of physical events as the COVID-19 lockdowns and bans on large gatherings force marketers such as Sephora to become more creative in their audience engagement. Image courtesy of Sephora, LVMH China has become a test tube for digital transitions of physical events as the COVID-19 lockdowns and bans on large gatherings force marketers such as Sephora to become more creative in their audience engagement. Image courtesy of Sephora, LVMH

 

By Marie Driscoll

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  1. Lions, tigers, bears and 'Wirkins,' oh my!: The legality of Walmart's Hermès Birkin dupe
  2. Vacheron Constantin unveils four Louvre-inspired Métiers d'Art timepieces
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  4. Men spend more on luxury, but shop the same amount as women: report
  5. Brands still struggling to harness the power of SoLoMo
  6. Luxury Unfiltered: Luxury's listening problem is worse than the industry thinks
  7. Ralph Lauren, Anya Hindmarch, luxury demand and department stores - News briefs
  8. The Langham, Lucid Air bring custom house cars to NYC, LA
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