Marketing
June 5, 2020
Myriam Sidibe is senior fellow at the Mossavar-Rahmani Center for Business and Government of the Harvard Kennedy School
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","iv":"2a8cd7b760feeaef57a86b4b95b87741","s":"73f3a2d1b3e3f806"}
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