NEW YORK – Increased usage of technology should lead brands to shape the way that they handle, share and protect consumer data, especially with the emergence of consumers who want to know how their data is handled in digital channels, according to a study from McCann Worldwide released yesterday.
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","iv":"75c2c40f10b59042f7bdf3bc5273cdf7","s":"3e4c889f2de9bf7d"}