Research
July 6, 2020
Louis Vuitton broke the top 20 on Kantar’s BrandZ Top 100 Most Valuable Global Brands ranking list. Source: Kantar
By Dianna Dilworth
Louis Vuitton, Chanel, Hermès, Mercedes-Benz, BMW and Gucci were among the world’s most valuable global brands this year.
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","iv":"3ee8b6678f023f257fd245b22f99a88e","s":"24ea76da05f7a41b"}
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