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Dec. 18, 2025
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Apparel and accessories

Savvy luxury labels diversifying digital offerings

January 27, 2021

Burberry's B Surf video game lets players dress their characters. Image credit: Burberry Burberry's B Surf video game let players dress their characters. Image credit: Burberry

 

By Sarah Ramirez

Luxury fashion brands have leveraged technology at unprecedented levels since the start of the COVID-19 pandemic, but these efforts are going beyond more mainstream or “traditional” digital channels.

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  1. Luxury Unfiltered: Why the best luxury experiences look exactly like the worst ones (on paper)
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  5. Chef Yotam Ottolenghi to debut first Netherlands restaurant at Mandarin Oriental Amsterdam
  6. US luxury car market expected to double in next decade: BCG
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  8. ‘Sound. Elevated.’ from Bang & Olufsen marks centennial
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