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Dec. 19, 2025
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Fragrance and personal care

Chanel becomes latest luxury player in beauty AI

February 23, 2021

Lipscanner is a new in-house beauty app that allows Chanel customers to match and try on different lipstick shades. Image credit: Chanel

 

By Nora Howe

High-end beauty brands and retailers have been exploring the possibilities of augmented reality technology in recent years, but the global pandemic has accelerated innovation and created new expectations for the shopping experience.

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  1. Off the Cuff: Getting to know luxury's top-tier talent in 2025
  2. Lamborghini heads to French Alps for women-led driving series
  3. Burberry, EssilorLuxottica renew licensing deal
  4. Ennismore picks Bangkok site for first-in-region SLS Residences
  5. Dior builds five-story statement flagship in Beijing
  6. Laura Burdese to succeed Bulgari CEO
  7. Brunello Cucinelli casts holiday spell with ‘Cinema Meraviglia’
  8. Happy Holidays!
  9. Luxury Women to Watch 2017
  10. US luxury car market expected to double in next decade: BCG
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