Software and technology
November 4, 2021
As social shopping continues to accelerate, livestreaming events are becoming an integral part of this transactional channel. Image credit: Alibaba
By Nora Howe
The COVID-19 pandemic has accelerated the growth of livestreaming around the globe, after it first gained popularity among China’s highly digitalized society in 2016.
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","iv":"be6be11a30c9f27dfd107bf1cf988db4","s":"26df655b05cb3a08"}
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