Marketing
November 29, 2021
Podcasts have high audience engagement rates. Image credit: Shutterstock
By Sarah Ramirez
Affluents continue to engage with media at high rates, even as the landscape becomes increasingly complex.
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","iv":"db0320fd5bac4991a0f911e21e8144c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