Marketing
November 29, 2021
Podcasts have high audience engagement rates. Image credit: Shutterstock
By Sarah Ramirez
Affluents continue to engage with media at high rates, even as the landscape becomes increasingly complex.
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","iv":"bf9b58eb0367af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