Marketing
January 10, 2022
In 2022, the best luxury brands will move into the future and ensure success by fostering their company’s most valuable intangible asset: data. Photo: Image courtesy of Porsche
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","iv":"0a3ec13403decd7b0e624878dbdbf641","s":"d36e9cd96172c6a3"}
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