Retail
April 13, 2022
Shoppers want the same level of customer service across channels. Image credit: Nuance
By Sarah Ramirez
Consumer loyalty is easier to lose than it is to gain, so brands and retailers need to ensure even minor interactions deliver quality customer experience.
{"ct":"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","iv":"d4a98da79f2bf397efaf0e365ac3369f","s":"dcf32505e79a93ec"}
Share your thoughts. Click here