Media and publishing
April 15, 2022
Amid a digital transformation, marketers must acknowledge where their consumers are and are not. Image credit: YouGov
By Nora Howe
The COVID-19 pandemic has ostensibly had an irreversible effect on how news is collected and understood, and digital media consumption is now outpacing traditional channels.
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","iv":"038017cf85c1d4db93fe209d23621828","s":"21c36940ad937e97"}
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