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Software and technology

Data is king: improving the digital customer experience through insights

April 22, 2022

Whether on desktop or mobile, there is a large amount of valuable information when it comes to how consumers shop online. Image credit: Unsplash

 

By Nora Howe

From tracking browsing and conversion behavior to monitoring device preferences and user frustrations, data is the top asset for businesses conducting commerce online.

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  1. Ralph Lauren, Team USA reveal 2026 Winter Olympic uniforms
  2. Alexander McQueen tests new creative signatures in spring/summer 2026 preview
  3. Guerlain Spa to launch aboard Orient Express Sailing Yacht
  4. Off the Cuff: A Q&A with The 1916 Company's John Shmerler
  5. Presenting bespoke models, Bentley tributes ‘Dutch Masters’
  6. Estée Lauder Cos., Jo Malone launch AI scent advisor
  7. France welcomes first Case Loewe location
  8. Follow @LuxuryDaily for the latest in luxury news
  9. Luxury Unfiltered: The one question most luxury CEOs cannot answer
  10. Mercedes-AMG partners with Brad Pitt, stages racing stunt in Las Vegas
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