Tapping into affluent consumers’ emotions, rather than product-pushing, is the main point behind any mobile marketing tactic this St. Valentine’s Day.
Mobile sites, applications, banner ads and SMS can all contribute to using emotive marketing to inspire feelings for loved ones at any place or time. By using this strategy, brands run a better chance of driving transactions.
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","iv":"8591acd555ed80ca10e12d98f555af29","s":"90c258e849f15274"}