NEW YORK – The new updates by Facebook this week will require a major shift in strategy for brands advertising on the platform, presenting opportunities more focused on sharing and interaction, according to a speaker at Women's Wear Daily’s Digital Forum yesterday.
{"ct":"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","iv":"e8e16bae8190fd8dbb749be10fd8f037","s":"e53753e5633fe438"}