Mobile
February 1, 2012
By Rachel Lamb
Lifestyle brand Michael Kors is using the mobile applications Twitter and Instagram as integral vehicles in its latest St. Valentine’s Day campaign that spans mobile, ecommerce, digital and social media.
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","iv":"dbcaaea51870bb67376d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