Apparel and accessories
October 14, 2022
"Mountaincore" describes the urban outdoor aesthetic that has taken social media by storm. Local buyer stores and homegrown labels are rushing to cater to consumers' growing appetite for this new youth trend. Image credit: Mountain Fever
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","iv":"d6bdb17dc6a6195d084542fa9872c181","s":"5e8cba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