Marketing
November 15, 2022
Luxury brands need to embrace individualism to connect with younger consumers, whether it is collaborating with local artists or taking bold social stances. Image credit: Miu Miu
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q9oz+TTMfUfZ\/mfBpVS7fzB7rI2r4ZGQRvgixSMS\/mhuDD+ElYjoPWI2Ge0yIWIVafPQRVfkahdL6vIXyB+rbt4Xi5T9orLiK+c6G3vqDg2t02EaKDajzbKMOb4eewtKZwYlgjPHQzlg54eaHGeOHVkUFgZro3KqZHiXHtrFopP7XlLP0NdsWDNm3VP+XEA4RV+eo3u7L93DDr6v04\/uvEdpwzjcLreJrbin7yAXiqx+1EzFuq7cXBZgu8mW04gcUZm3L7knItVnBsgV3ZOUkyCGoj7Mepv+9ZaL7+NyexJ+Tzphpyc7koHKoOEx2KV12AWRvRXPzmm1DrxV1SOa4U+41T4CBAQTqCSzEPeUDWsRkcIgbDrhuOE4W8cqxg3WQ32gBbZNh4p90VNDLuJKMc\/5648MwCRDY55y5Yk+5qTNe3f4OhSWhk\/yB+H0DgeS1npJtV4z5CLKgemNLS1UUsuMPlENnUkchgUTcvkKny\/H51yykB\/x1O4RGrBX1TeMolxULczQeEpnZ\/8mwynBrivFF7HwX2on9TyQW6wl38\/SdA1uuPzgB\/oJyPjClsG49jOgIeQHlMwAfwd+AK\/pBpDkAlSiSe0ANk3uKd4lSNAxdGDU+fFfeViT5YmKOSOSmhnQkpp8gHC5PpiVKrYYxrHxrsZktZQwsVaqBY\/OeGi+Hy9tpVDG5NPCWoumXQT1ZCAPgdVm54C5pBR1oJ8I4HZjk+RinLnyXCl+WeHElS9GtcmGxceVQdK7uMgSUY8ep+i2IDEXbR5BfjtgEAFO2pYz44nIHtJ8QV+s7Oa5kGJqzxudIeHPvehUsA8PtFFH\/eWjl5N41jkAN\/uqpeSWO7Sv4LH3szZAiyzXxdOK+\/DHcl8I0b35HET\/YfweWI6RM6mASN08BGmSH1BmDUfkXbTUJFAgrMy1OIF6lkojxdDkwa4ZsrzHV8UAoXBqg1lHVb+heiQt+S0Sk9gmAcuAHqcfkc5ZLA3x8k8BghHIwJTvNCdJ81xQ4KQ1gsH3kLf9agw4HDQ5TqSPqhVoN4bpr\/v1n16\/tQYkZ+aYM9M6h2BGeFKOd3G\/\/nLg8BFuSjwyKoehOfI6yY89R3Eyioqm88p\/EkzgImXtwjBIjom2aVA8jUQhZY3yZv8qRe6Tcxr2wBxlaNvOV+ASTdS5rIxinuVJQhU3uXjfO3QOKzqRwkPUrnaPOB0aYAAQq8QtHCGGTgoUnZ2ru+hoPrafwnCu9ldQtiHjW2FIobOorlHiFiMkUeDx28wGxWQ6sK9MnG5mLuuLHd2YxgylA3JuUJwvA20HzBFb2u935Ds\/RrA4q\/l4siwlTMMGU2j+ttwzBPKf9ymCIn2HHedOl5EMCBSWSz9GBPNoTWUdLcusXktGspDJdTFhH4Q836o9npnuCUgUvHFyMcgYv4KGWw0KdqJkhmq+BLGsHqKpQmkFXPZ6POr3tpK\/JhUDPw\/b3LY226Ll++IW2kT7syaDXX1YLPYy\/LRqOutD\/WztKeXUMfPO75mn4jSeUgcr0nGWgcZ0qvJXusTYF0v6s+wT9+VjXV7dwrG3JHiE9s5WnQlKRPaA6yki2qM7uslAZdir7l5aZsmhX7r6wtbaPekvSaaoxu2By8sUdkgwgY02WCRj2M4pzBT26BtK\/oq3Ke2YZCxTrDBi50Y3eLc3TNQRr5pt\/ArsDnYhUDr6598gRtVIMnumd83x0BAZZrmQ8v+w8NlX95amwY8iggjzmDmRcj+tSTzehTnBq8\/Xh\/23BYOiUi2m8HbxoWajbEKTG1SP6XLJI7oAe8hhv0DvJPZB\/qCNBH\/9JRa8VnKNxu2GEqTFXXCEQicwyBTEMWL5nMTD8nqdtt4rFVPpUX0rXda4A3STKElxK\/9JOsIqzj3aOzI3cHe1bu7A2bGrKlWn6hme+o1e9OPYxSQET0tI3+T0uI8sMMYhylAkFwWB6zkU5Pm+ZnNTGRMj2Mkn12d0AMlZFmbPK0G3G1BDM+UvHjU7sw9CnhP0zAuFGxC8OjoKtFSsXIEshjYhUx\/UZcnb43yVNnvgUPB+aD9\/+XIRGE4NYmi9B1wE8upRg9DfdTf9cuwxsi\/spOpLLn49ADcqzwZyuJyJPp9Suh857CRX974GxGYbJlmvclLABDoH1cfoPKX3BrKVRvIQ9pwOSkFnJAneZM\/\/XMchhIub7qBt7SmZZS7cxKN+kBmLXwjoxhmCqiHISHMGWDFAORwohqRgL28SyHo3FbP0OSvv1YWDKWfoYIS85VxflJ8VsczUNXFbF+vxoxIFRZRlA1QbKEVauWETTRdNf+t0WReXrWmN6RDLlwS6Om\/Zi4bDdZ9XJ4daf0sYjYqjYtnQh+x9gkHgJ8cVfW3mW0VOGjS50NWgetQQs4+2ZdgVYLXsk2IHIB06SG8vczHKPPEtVYjxnhvsz0aByfRtz5hnTNrI3MF\/GuoDA88NQKni+y9R07iEODIETLOpSsGicZIfvoaMgbDUzVlW3CQ0HMY6sQNbF+pv94Awqwfv0FYT3JiTU6wKq5hWS8FaNQ3BpQQhoUHD\/mdh09UH9bz\/nffHBP\/yozaWL8joF5dxoB\/SLu7cOITRKmUiIiAj4cuMsWHWKq3edBb6Eg0xZyE9OW72g+xLLsySsaG1LTVnPwvpt54TbK53WEF5B8V0MbVmBzU5vJfEdljNZwbfARZ\/K4Y0TTsVsY\/ieA+Gx13RdrE4BRfbAk\/YrHdXXC1W0pKLEaOtYVQj4pRqSq63fChOO3lLchH3Q2KbeWZKK2OF3D5R+YnmJCcURr9hFeWeE7alj1QJSeH54JRTG\/jhlW2izMrcKSap8a0bamggkzSV05Brwv1TqQCnGWNcYjs8iQpDL7Cor81uksOSV7WT4BE4M5yL4l87aZJxB\/1RpBzehCZbq8YtsKU8ocTAFZOoSAqu1zqaK1IhqakOLI6w+w\/BeJPGt5FyC6TH4tqLAAVDmC+rY3KnOO9sbWMil+JCA6duwg4urD20wOIoO6rhb477wDtT2cGsibm2JnhvacYTddp49+A3WtG0H+K+y8+kGjvjFPN9k3z4zbfRyqjA9y7mbH2BJHqKb4jeEuPDNSNYkaWPejHdKycp\/VRFPN05GShiW7+CXr212\/69rxhk9SFhWxKe9m0wWoNpmrJ1T8W7ykSTSAV7vEvRzlTjTZKI7loLvzx2Qb\/JsP0CgwDXwMEnF2UPjMQoIKeT0VeprmAxy9sT8vGewKfmnLEhcyT42UOjbX2eL7egtHUOwRSg3Zd62YXiWgUM7tDajJDvBI3B8rWeQQ4xSud95APus3FoM+Wtk3JE\/WB3jSK1dXU+BD5kyT4nyIHQxFEQxx8Sbb1OkOmh0jBpmHv0UH+0\/3H8RFzeypMN8kl7pcVzFSSsFn\/5+mLlsxbLz1g+86P9TkoCq+K3eFqekk2zxl3S\/SgNnkIaM64zj0GzKDyF2ITZyiW9kV3kcarToDJgBP2CaCWa7eOFCfW81yFVsN2zqVpdDkwbn0J6CMLbJ11oc7KdRUHoOMUtKxc7TFiXkEuFUicXtDqcRFUBkPDqE6L0fDSfAvzGS2FF3Vf4jwFqMfR+QqQIhQrhCRV1cyHliYloxkW4HjLqvOulP2IKHr7lNMGYQqtw8i26Ix8h3h6gpITR+X49\/S+HG+UrwsbWovfevb\/oWodZaNmmOMnFBcCeKc6q77EqTrd5lVi40rKJyhOmWufs6KfdGAkhxeoqIoyTP\/s9\/QeyKRkw+GU9gbgoyhjV5j\/1bovjOm0OtuzAd2yKunKFA1vARJnw7WzcaDtliUx5laTqhisg\/csviVIRfd+X7dhmuxafZqbNXJU476\/VLuqywXElxwynp7OqwUuWc9q\/0q\/p21V6Nda8riry51GzHLqAUF4zJ4rFkAd9351vZOJZUXArOtpnAyGsFDwqcg4da\/vxTQ\/OEXObjIVy6rMXnIrMwCbZI9QRg1CVZ9M34eSkJQBzDt5D5mNkNF3uBqCcg74G8pwtLeBAyH2m2Wghky3VwEvggFuSIY7Chkn79IYsPDbvHZhqQZXV5tNtpq8hnhRosgCxdFYtSbp2w5QujG00VYUEkOlIRFfwr61NZBK951rJMaPLt0\/cyw8ktpdl9DS2kLtOwPDH+ZO1zWpH\/2GJhXiQ8f4eUXkoWTcmOWYsktEq6d+DW3+znTN9lXafMa6QztWGk3cj8SZlX4XIyvZw+W3mDtj4AsK1Pps4l29O7W8laagzy\/+Y9eVvEcEcZPiKzLqhb3lAUaw0IKYnuobFrag8DMXkJrJOvBVZMi5atoZx6aL7GuSl0Chn+qdCi5\/imFQgktI9aHWyjy3ZbBQ0DwkQrcHD2HAWc0uLNLd\/wqAxqdACEwbC1ZBEXOsfSiGjsI2wC\/MK7uaqjHpeVRCsZYRLLWlTLwzFYq+m\/E7KQqo29WkgPKdzbqL8uOMlrheVvhNFV2Bx4xX4EBgFpxAl+bB\/Y9khsnl48MB\/i3C\/zkAxJCc8m8YlTlk2rH8duP\/zzzkXOwgopBQOHenhduexc1h78pd042+XlFIU=","iv":"3591e7825c2089c36393c2fdeeb7dfb7","s":"834cce08c575ceb5"}
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