Research
May 1, 2023
Contrary to popular belief, men spend more money in the face of economic crises, according to the latest findings. Image credit: Hugo Boss
By Emily Iris Degn
Global consulting firm Deloitte is making the argument for replacing “the lipstick index” with “the bourbon barometer.”
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","iv":"c5ba159739dd716c4650c16f408f8a47","s":"72a686db9f806751"}
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