Research
June 16, 2023
Findings from this year's edition of the brand equity analyst's report suggest that high-end market players have shown outsized strength since 2022. Image credit: Louis Vuitton
By Zach James
Luxury labels proved resilient last year, retaining greater shares of value than most in 2022, according to new data.
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","iv":"76f1a20992d1c3e61c6b7c0e0417ae98","s":"a907922ba5b20221"}
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