Research
June 16, 2023
Findings from this year's edition of the brand equity analyst's report suggest that high-end market players have shown outsized strength since 2022. Image credit: Louis Vuitton
By Zach James
Luxury labels proved resilient last year, retaining greater shares of value than most in 2022, according to new data.
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","iv":"61791a986d1946704349e1f2d6b29cd8","s":"183db87d80b97c05"}
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