Marketing
December 21, 2023
The brand's campaign film offers a more contemporary narrative than those before. Image credit: Publicis Luxe
By Amirah Keaton
At the root of an ongoing slowdown, the luxury industry faced a unique combination of macroeconomic threats this year.
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","iv":"321472541929d8e0a1a651e1bda9952e","s":"91de9a4f941c46f5"}
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