Luxury Daily
The authority in luxury news.
Feb. 26, 2026
  1. Luxury Unfiltered: The AI reckoning will separate true luxury brands from imitators
  2. Global demand for luxury hotels outpacing supply: JLL
  3. Luxury on trial: What will stand up in 2026
  4. Belmond partners with fashion designer Thebe Magugu
  5. Rolls-Royce drops in at Oberoi Concours d’Elegance
  6. IHG introduces Regent Spa concept
  7. Julien's Auctions to sell archival looks from actress Gwyneth Paltrow
  8. Capri Holdings fills CFO, COO role
  9. ‘Sculpting the Soul’ unites Lamborghini Fenomeno with contemporary design culture
  10. Bulgari signs pop star Dua Lipa as global brand ambassador
Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Fragrance and personal care

Guerlain welcomes California superbloom with rainbow fragrance

March 15, 2024

Florabloom joins the sustainable Acqua Allegoria collection. Image credit: Guerlain Florabloom joins the sustainable Acqua Allegoria collection. Image credit: Guerlain

 

By Emily Iris Degn

As a rare phenomenon is potentially emerging in the desert, French beauty brand Guerlain is celebrating the occasion with a fresh scent.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. Luxury Unfiltered: The AI reckoning will separate true luxury brands from imitators
  2. Global demand for luxury hotels outpacing supply: JLL
  3. Luxury on trial: What will stand up in 2026
  4. Belmond partners with fashion designer Thebe Magugu
  5. Rolls-Royce drops in at Oberoi Concours d’Elegance
  6. IHG introduces Regent Spa concept
  7. Julien's Auctions to sell archival looks from actress Gwyneth Paltrow
  8. Capri Holdings fills CFO, COO role
  9. ‘Sculpting the Soul’ unites Lamborghini Fenomeno with contemporary design culture
  10. Bulgari signs pop star Dua Lipa as global brand ambassador
VIDEOS
More Videos

MORE IN Fragrance and personal care
Balmain Beauty presents first prestige fragrance
Loewe Perfumes boutique takes shape in Seoul
In prestige beauty category, hair outpacing fragrance purchases in US: Circana
Estée Lauder Companies raises full-year outlook
Deadstock denim from Nona Source dresses new Guerlain drop
Coty partners with OpenAI



RECENT ARTICLES
Global demand for luxury hotels outpacing supply: JLL
Belmond partners with fashion designer Thebe Magugu
Follow @LuxuryDaily for the latest in luxury news

Rolls-Royce drops in at Oberoi Concours d’Elegance
IHG introduces Regent Spa concept
Capri Holdings fills CFO, COO role