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April 27, 2024
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Fragrance and personal care

Guerlain welcomes California superbloom with rainbow fragrance

March 15, 2024

Florabloom joins the sustainable Acqua Allegoria collection. Image credit: Guerlain Florabloom joins the sustainable Acqua Allegoria collection. Image credit: Guerlain

 

By Emily Iris Degn

As a rare phenomenon is potentially emerging in the desert, French beauty brand Guerlain is celebrating the occasion with a fresh scent.

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  1. Nobu to open hotel, restaurant in East Cairo
  2. Saks launches retail media network
  3. LVMH, CFDA launch Earth Week video series
  4. La Mer appoints first male brand ambassador
  5. Selfridges celebrates theater with holiday activation
  6. WatchBox looks for growth in editorial integration
  7. Dolce & Gabbana exhibition coming to Milan's Palazzo Reale
  8. Kohler fusing design, tech-backed wellness at Salone del Mobile
  9. 42pc of American luxury shoppers buying high-end items as 'rewards': YouGov
  10. Britain’s Newby vies for US hospitality, retail partners for its luxury teas
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