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Mobile

Purchases via iPad worth 20pc more than average mobile buy: Kenneth Cole exec

September 3, 2010

Kenneth Cole's mobile-optimized Web site

 

By Peter Finocchiaro

NEW YORK – Consumers buying items via iPads spend an average of up to 20 percent more per purchase than other mobile shoppers, according to a Kenneth Cole Productions executive at the Mobile Marketing Summit: Holiday Focus 2010.

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  1. Luxury Unfiltered: Most luxury brands have no idea who their client actually is
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  5. Louis Vuitton names second edition Watch Prize winner
  6. Printemps New York celebrates first anniversary with LG
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