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Purchases via iPad worth 20pc more than average mobile buy: Kenneth Cole exec

September 3, 2010

Kenneth Cole's mobile-optimized Web site

 

By Peter Finocchiaro

NEW YORK – Consumers buying items via iPads spend an average of up to 20 percent more per purchase than other mobile shoppers, according to a Kenneth Cole Productions executive at the Mobile Marketing Summit: Holiday Focus 2010.

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  1. Kering to acquire jewelry manufacturer Raselli Franco Group
  2. Ennismore picks Bangkok site for first-in-region SLS Residences
  3. Exclusive Resorts purchases Inspirato for $59M
  4. Savannah College of Art and Design debuts SCAD LUXE research center
  5. For high-end fashion brands, wellness is the ultimate luxury
  6. Luxury Women to Watch 2017
  7. Bulgari names Chinese actress Liu Yifei as newest global ambassador
  8. Happy Holidays!
  9. WatchBox expands into Switzerland with headquarters
  10. A new vocabulary for luxury: The nine archetypes defining its future
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