Mobile
April 24, 2012
By Rachel Lamb
German automaker Porsche is upping its mobile presence through the incorporation of QR codes on its print advertisements, bringing consumers to a video that allows the brand personality to shine.
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","iv":"2972bcdf7b3aaf92bc154b049fcb0f34","s":"23e133f24835e692"}
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