Mobile
April 24, 2012
By Rachel Lamb
German automaker Porsche is upping its mobile presence through the incorporation of QR codes on its print advertisements, bringing consumers to a video that allows the brand personality to shine.
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","iv":"f6317de3151f0505446c2b56a8e79a72","s":"85cdf4f5bc4cf5ab"}
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