Mobile
April 24, 2012
By Rachel Lamb
German automaker Porsche is upping its mobile presence through the incorporation of QR codes on its print advertisements, bringing consumers to a video that allows the brand personality to shine.
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","iv":"4f3f1fcef237524805f195a95b0f9a71","s":"2901965c06b8c2cd"}
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