Internet
May 7, 2012
By Rachel Lamb
Many luxury brands are using email for Mother’s Day marketing and driving transactions in numerous ways including free shipping or discounting, invitations to ecommerce and adding sentimental value.
{"ct":"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","iv":"49120e3914cac4e11838774406b056de","s":"0561ff6ab32ead94"}
Share your thoughts. Click here