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March 26, 2026
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Automotive

Mercedes-Benz sponsors fashionable approach to sustainable future

February 24, 2025

Partnering with British Vogue, the brand follows fashion editor Julia Hobbs on a road trip through the South of France in the all-electric Mercedes-Benz EQS in the latest installment of its "Here's the Key" video series. Image credit: Mercedes-Benz

 

By Amirah Keaton

By way of a strategic branded content push, German automaker Mercedes-Benz is reinforcing its commitment to sustainable craftsmanship.

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  1. Luxury Unfiltered: Most luxury brands have no idea who their client actually is
  2. Audemars Piguet brings AP House concept to Miami Beach
  3. Louis Vuitton names second edition Watch Prize winner
  4. Waldorf Astoria restyles suites at Rome Cavalieri
  5. Printemps New York celebrates first anniversary with LG
  6. Chaumet expands environmental efforts with WWF France partnership
  7. Ralph Lauren strengthens ESG strategy, sets 2030 targets
  8. Swarovski, Ariana Grande release sophomore capsule collection
  9. Boucheron opens first flagship in China
  10. Gucci casts Kate Moss, Emily Ratajkowski in handbag campaign
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