Beauty and hotel brands including L’Occitane, Four Seasons, InterContinental, Estee Lauder and Lancome excelled in their digital marketing strategies in emerging markets, according to L2 Think Tank’s inaugural Digital IQ for Brazil, Russia and India.
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","iv":"248a7928e20a41fc4753dd5d295c5fee","s":"6f879a72e5ebcdc8"}